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Converting Newsletter Readers Into Website Explorers

By: Mike Morgan, Fri Dec 9th, 2005 08:38:31 PM

All the experts agree, if you want visitors to explore your website, you have to give them a reason; without one, they'll click away from your site. If you publish an email newsletter and own a website, here's an interesting way to promote viewing of your website's pages among your newsletter readers.

Sprinkle (actually, "hide") trivia tidbits throughout the pages on your website. They can be in body copy, image captions, advertiser copy ... anywhere. Then run a quiz in your newsletter, letting your readers know the that all of the answers are somewhere on your site. Offer a prize to the first person to email you with all the correct answers.

You may freely repost the sample quiz without any resource box. I would appreciate, however, some sort of a link to my website Bison Creek Author Services in your newsletter or on your site. If you need ad copy lines for a newsletter link --

"Author services, including sales copy writing, free article posting, manuscript readings, reviews and testimonials--for writers just like ourselves: long on vision, but way short on funds. Bison Creek Author Services http://bisoncreek.com"

Sample quiz begins below ============================================================

1. How many ways are there to make change for $1 (US)?

2. In most advertisements, what time is displayed on watches?

3. According to Al Capone's business card, what was his profession?

4. A cat has how many muscles in each ear?

5. Four English words end with "-dous": horrendous, tremendous, stupendous, and ____________?

6. What is the only English word that ends in the letters "-mt"?

7. What is the longest one-syllable word in the English language?

8. How many ridges are around the edge of a U.S. dime?

9. How many dimples are on a regulation golf ball?

10. What is the only U.S. state with a one-syllable name?

11. What is the only known sound that does not produce an echo?

Answers 1. 293 2. 10:10 3. used furniture dealer 4. 32 5. hazardous 6. dreamt 7. screeched 8. 118 9. 336 10. Maine 11. a duck's quack

About the author: Mike Morgan is a freelance writer, owner of Bison Creek Author Services , and moderator of Article Post-Short Pieces, for short articles and fillers,

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