Submit Article

If you would like to submit an article, click the button below.

Navigation

or create your own custom RSS feed from our site!

Copywriting

• Business Writing
  (Sat Dec 10th, 2005 11:42:49 AM, by Lisa Packer) It’s time to write your next ad or brochure. Maybe some web content. You’ve done all your research, and you’re staring at a blank computer screen. You want to look good in print. You want to put your “best foot forward.” And, of course, you want to m...
• Beyond Fear And Greed
  (Sat Dec 10th, 2005 11:42:49 AM, by Lisa Packer) Fear and Greed. The stock-in-trade of sales. Appeal to them, and your success is assured. But isn’t there more to life than those two emotions? Yes, there is. And your marketing would do well to expand its emotional horizons! Let’s take a look at a...
• Review
  (Sat Dec 10th, 2005 11:42:49 AM, by Jill Whalen) by Jill Whalen © 2005 http://www.highrankings.com/copywritingcourse I've spent the past couple of weeks reading Karon Thackston's copywriting course, and boy-oh-boy is it a winner! Karon spent five long months putting down on virtual paper everything ...
• 5 Ideas for Writing Effective Sales Letters
  (Sat Dec 10th, 2005 11:42:48 AM, by Alexandria K. Brown) Sales letters, sent via e-mail or snail mail, are an effective and inexpensive way to get your message out. Even if your letter goes out to thousands of people, it can give the feel of a personal communication — IF you write it in a direct and convers...
• Formulas Copywriters Employ When Creating Web Content
  (Sat Dec 10th, 2005 11:42:48 AM, by Angelique van Engelen) What is it exactly that copywriters DO when they produce new text for a site makeover? You often see the advertisements; a designer is looking for a freelance web writer who is going to create content around a number of keywords. There’s not a lot mo...
• 3 Keys to Better Online Copywriting
  (Sat Dec 10th, 2005 11:42:48 AM, by Bruce Carlson) © 2005 by Bruce Carlson Doing the copywriting for your own website without the proper knowledge and tools is pretty much like flying blind in a snowstorm without piloting experience or instruments. It doesn't work too well. A very basic knowled...
• Features vs. Benefits vs. End Results
  (Sat Dec 10th, 2005 11:42:48 AM, by Karon Thackston) by Karon Thackston © 2005 http://www.copywritingcourse.com If you've been in the copywriting realm for very long at all, you've heard the phrase "features vs. benefits." It's a fundamental copywriting principle and driving force behind much of what...
• 4 Tips for Writing Successful Swipe Copy
  (Sat Dec 10th, 2005 11:42:48 AM, by Bruce Carlson) © 2005 by Bruce Carlson Master copywriter and marketer Dan Kennedy, in his highly popular and successful copywriting seminars, likes to tell his students that "sometimes good enough is good enough" when it comes to a piece of sales copy. What do...
• Can Anyone Succeed as a Freelance Copywriter?
  (Sat Dec 10th, 2005 11:42:48 AM, by Nick Usborne) This is a question that can be answered in a lot of different ways. But let's start with a perfectly simple and honest answer. No. No, in spite of what you might hear or read elsewhere, not everyone can succeed as a copywriter, freelance or oth...
• 10 Things to Expect from Your SEO Copywriter
  (Sat Dec 10th, 2005 11:42:48 AM, by Glenn Murray) From the perspective of a business owner, webmaster, or marketing manager, the change exhibited by the Internet is profoundly exciting, yet profoundly disturbing. The information (and misinformation and disinformation) it offers, the business ben...

Sign In