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Marketing

• American Machinist to Address Engineer-to-Order Manufacturing
  (Thu Jan 19th, 2006 04:29:40 PM, by Thomas Cutler) According to Penton, Group Managing Editor Gina M. Tabasso, Jim Benes, is authoring a manuscript that appears in the January issue of American Machinist magazine. Benes quotes spokesperson of the ETO Institute, (www.etoinstitute.org) Thomas R. Cutler in ...
• Preshow Planning Equals Success: 10 Essential Questions You Have To Ask
  (Fri Jan 6th, 2006 11:06:55 PM, by Susan Friedman, CSP) The early bird gets the worm. The same holds true for trade shows -- the most successful exhibitors are those who start planning at least 12 months prior to the next event. Exhibiting requires a great deal of time, money, and personnel. Make the most o...
• Countdown to Success: Twelve Things to do Twelve Months in Advance
  (Fri Jan 6th, 2006 11:21:33 PM, by Susan Friedman, CSP) When a show’s a year away, it may seem like you have lots of time to get ready. But appearances can be deceiving. Twelve months is not long, especially with all the pre-show planning, training, and preparation you’ve got to do. Here is a checklist of s...
• You Can Easily Uncover Magical, Hot Selling Information Product Topics
  (Fri Jan 6th, 2006 05:34:13 PM, by Jeff Smith) You Can Easily Uncover Magical, Hot Selling Infoproduct Topics Everyone really does secretly want to write their own book don't they? There certainly is an attraction to the control, fame, prestige, publicity - not to mention financial reward fr...
• Is Offline Advertising Effective For E-Commerce Websites?
  (Thu Dec 8th, 2005 08:16:52 PM, by SearchArticles.net) Gaining new customers for your e-commerce website is very important to keep you in business so you are probably considering all the different types of marketing that will bring in new business. Since you have an e-commerce site you have probably consi...
• Free Advertising Among The People You Know
  (Thu Dec 8th, 2005 08:16:52 PM, by Kerri Salls) Yes you can do it without being loathsome Parties are times of celebration. They can also be a fun opportunity to network with people you don't often get to meet or be with. This is the season for weddings, graduations, college reunions and fam...
• CRM
  (Thu Dec 8th, 2005 08:16:52 PM, by Richard D S Hill) Customers are now in charge. Thanks to the growth of the Web, it is easier than ever to comparison shop and switch from one business to another with the click of a mouse. However, research has found that in the online market, customers yearn for trust...
• Ideal Customers - What Do They Look Like?
  (Thu Dec 8th, 2005 08:16:52 PM, by Kerri Salls) It's such an easy question to ask: "Who's your ideal customer?" And it can be so challenging to answer! After a presentation I gave last night, one of the attendees approached me to say she had two ideal niches she loves to work in and yet because she ...
• So You Got The Sale, Now What?
  (Thu Dec 8th, 2005 08:16:52 PM, by Kerri Salls) When you close the sale with a new client don't you feel great? Did you know that you increase the lifelong value of that new client by doing a few more steps? They aren't secrets, but when you apply them, they unlock the door to greater returns for yo...
• 7 Quick And Easy Steps To Manage Your Time More Effectively
  (Thu Dec 8th, 2005 08:16:52 PM, by Jason Tarasi) The internet is one of those things in life that borders on the verge of a good versus evil battle. It can be the greatest money making tool in existence, or the most malicious time waster. When people venture into the business of internet marketing, ...

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