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Advertising

  • [Mail Article]Do Your Ads Add To Your Bottom Line?
    (Mon Dec 5th, 2005 09:29:19 PM, by Gary Watson) Creating ads that present your product or service to other businesses is much the same as creating ads for consumers. The difference, of course, is that you’re selling to a tightly defined niche market as opposed to a wide swath of the public. But the...
  • [Mail Article]Print ads
    (Mon Dec 5th, 2005 09:29:19 PM, by Gary Watson) Remember print ads? Those dusty, musty, fusty old relics of the century past? Well, they’re still with us, and if your company isn’t running them in newspapers and magazines, they probably should. Despite the ubiquity of commercials on radio and TV; d...
  • [Mail Article]Joint Ventures - 8 Incredible Ideas to Boost Your Web Business!
    (Mon Dec 5th, 2005 09:29:19 PM, by William Johnston) A joint venture is when two or more businesses work together in a partnership for a period of time. Joint ventures are used frequently online because two businesses together can usually achieve a lot more than one on its own. Joint ventures maximise t...
  • [Mail Article]8 things to think about before you start advertising profitably
    (Mon Dec 5th, 2005 09:29:19 PM, by William Johnston) Advertising in ezines is possibly the most effective way of generating fast sales. Ezine advertising also consumes very little of your time. However, ezine advertising does consume your money and can consume it very quickly if you're not careful. Here...
  • [Mail Article]Potent Pachyderms
    (Mon Dec 5th, 2005 09:29:19 PM, by Steve Sommers) Right now there are four ads on TV that feature elephants. One is a tap dancing elephant that's advertising - I don't know what -another advertises a financial firm, another something about Africa and the last one is for cookies, oreos with peanut butt...
  • [Mail Article]8 killer ways to improve the effect of testimonials on your
    (Mon Dec 5th, 2005 09:29:19 PM, by William Johnston) Every web business should be using testimonials. Testimonials are extremely effective in making visitors take that extra step forward to buy your product because they are given confidence by looking at what other people have said. Testimonials can work...
  • [Mail Article]How To Effectively Use Customer Testimonials
    (Mon Dec 5th, 2005 09:29:19 PM, by David Coyne) How To Effectively Use Customer Testimonials by David Coyne Publishing a customer's endorsement of your product or service is a key way to attract prospects through your marketing materials. I'm amazed so many companies don't bother using testimonia...
  • [Mail Article]How to Write Sales Letters
    (Mon Dec 5th, 2005 09:29:19 PM, by Karen Cole-Peralta) Page 1 -- List of 50+ POWER WORDS! So-called "power words" are a big help when it comes to constructing sales letters that catch consumers' brief attention spans and also whet their interest in whatever you're selling them. The below words ha...
  • [Mail Article]Online shopping is an alien experience!
    (Mon Dec 5th, 2005 09:29:19 PM, by Steve Hawker) This article proposes a human, rather than technical, basis for the design of shopping websites. It suggests an approach that: reflects real world shopping principles; allows shoppers to complete familiar tasks and procedures; reassures shoppers th...
  • [Mail Article]Ad Copy for an Internet E-Book company
    (Mon Dec 5th, 2005 09:29:19 PM, by Karen Cole-Peralta) “If knowledge is power, then knowledge conveyed is power applied.” Human Imagineering, Thomas B. Wallace Welcome to Human Imagineering, a Creative Services Company, dedicated to bringing you the technology to make your informational visions into Rea...
 

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